Reply To: What is white label PPC, and why are agencies using it?

    Sam
    Beginner
    GB
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    “White label” A White Label PPC Provider manages the PPC campaigns for an Agency’s clients as part of PPC management, a sort of PPC management. The provider uses its own tools and procedures to administer the campaign on the agency’s behalf after that.
    This can be advantageous for both sides because it enables the customer to concentrate on their primary business while still receiving the benefits of expert PPC management and it enables the agency to grow its clientele without having to make costly human resource investments.