Reply To: What is white label PPC, and why are agencies using it?


    White label PPC (pay-per-click) refers to a service provided by an agency then the client, such as another agency, can brand it as their own. White Label PPC services can be beneficial for those agencies who are not experts in PPC management but wants to offer PPC services to their clients. It allows them to outsource the service and still be able to provide the service to their clients without any hassle.